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E-Learning, Alternatif Solusi Edukasi Baru

Dengan E-Learning, ini pertemuan antara guru dan murid tidak harus dilakukan secara fisik. Murid dapat mempelajari materi pelajaran secara online dari Internet dan mengerjakan tugas-tugas maupun soal-soal ujian secara online pula di Internet. Siswa dapat berkomunikasi dengan para pengajar melalui email, video conference, chatting, dan forum online lainnya. Hasil ujian dan nilai tugas-tugas pun dapat dilihat secara online.

Namun di sisi lain, sistem belajar dengan E-Learning sendiri membutuhkan

sarana infrastruktur yang tidaklah murah. Disamping itu juga E-Learning masih terkendala pada mahalnya biaya komunikasi, terutama sambungan Internet di Indonesia. Itulah mengapa E-Learning saat ini masih merupakan konsumsi sekolah-sekolah dan perguruan tinggi papan atas saja.

Di Indonesia, jangkauan E-Learning justru lebih banyak dinikmati para siswa dan mahasiswa di kota-kota besar. Padahal justru sebenarnya sistem belajar E-learning mungkin akan lebih bermanfaat jika dimanfaatkan untuk menjangkau anak-anak yang hidup di belantara Papua, ataupun di hutan rimbun Kalimantan. Mungkin kita dapat membayangkan sejenak jika anak-anak di pedalaman ini dapat diajari cara bersekolah dengan E-Learning, sehingga tidak terkendala dengan terbatasnya kedatangan guru bantu maupun jauhnya jarak tempuh ke sekolah terdekat di suatu pedalaman, mungkin kekahawatiran akan kepincangan pemerataan pendidikan dapat dikurangi.

Memang, wacana pengembangan E-Learning sebagai solusi untuk mengatasi masalah pemerataan pendidikan di Indonesia pastilah mempunyai banyak kendala yang harus dipertimbangkan, mulai dari besarnya biaya pengadaan sarana infrastruktur, mahalnya biaya sambungan Internet, pembuatan silabus, penyesuaian kurikulum, dan masih banyak aspek lainnya juga, selain tentunya aspek kultur budaya dan sosiologi yang tidak bisa diabaikan begitu saja. Namun setidaknya dari sini kita bisa melihat, bahwa dari sekian banyak hasil pengembangan teknologi informasi yang ada saat ini, E-Learning merupakan salah satu bentuk pengembangan teknologi informasi di bidang pendidikan yang sebenarnya dapat memberikan solusi bagi pemecahan permasalahan pendidikan di Indonesia.

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Perbedaan e-commerce dan e-bisnis

E Commerce dan E Bisnis adalah dua hal yang sama sekali berbeda namun sayangnya kebanyakan dari kita selalu menukar penggunaannya. Alasan di balik penggunaan yang salah ini terletak pada arti dari “bisnis” dan “commerce” dalam bahasa Inggris. Tetapi terdapat perbedaan antara e-commerce dan e-bisnis.

Ada banyak orang bijak memahami perbedaan antara keduanya dan selalu ada sebuah perdebatan antara kedua kelompok tentang perbedaan dan persamaan antara e commerce dan e bisnis.

Tujuan dari penulisan artikel ini adalah untuk memperjelas perbedaan antara keduanya, karena memang merupakan fenomena yang sama sekali berbeda.

Perbedaan antara keduanya adalah sebagai berikut:

1. E Commerce adalah bagian dari E Bisnis. Jika Anda mengingat diagram Venn ketika belajar di sekolah, maka anda dapat dengan baik memahami apa saya sampaikan. Bagian yang satu adalah konsep yang sangat luas, sedangkan satunya hanyalah satu bagian kecil dari itu. Hubungan ini akan dihapus pada poin berikutnya.

2. Kegiatan yang pada dasarnya melibatkan transaksi keuangan diistilahkan sebagai “e commerce”. Namun, e bisnis adalah istilah yang lebih luas. Ada banyak hal-hal lain selain menjual, meski pemasaran termasuk didalamnya, termasuk pengadaan bahan baku atau barang, pelanggan pendidikan, mencari supplier dan lain sebagainya.

3. Untuk berjualan secara online adalah e-commerce, namun untuk membawa dan mempertahankan pelanggan dan mendidik secara online tentang produk atau layanan termasuk e bisnis. Memiliki sebuah website untuk melakukan hal itu tidaklah cukup.

Tapi, membuat situs profesional yang dibangun dengan teknologi terbaru untuk menangkap perhatian pengunjung dan memenangkan apresiasi, maka itulah yang diperlukan. Bila uang yang terlibat, maka hal pertama yang pengguna cari adalah keselamatan dan keamanan yang menggunakan uang. Memiliki sebuah website dengan kualitas yang baik sangatlah penting.

4. Ketika Dell menjual komputer, laptop, monitor, printer, aksesoris dan lain sebagainya secara online, maka ini bukan lagi e commerce tetapi e bisnis. mengapa saya katakan demikian. Bila pengunjung datang pada website, hal pertama yang ia lakukan adalah melihat desain website dan melakukan navigasi, serta hal-hal yang akan membantu dia menemukan apa yang dia inginkan.

Dan, jika ia langsung menemukan pada halaman ia cari, ia akan mencari informasi yang berkaitan dengannya. Informasi yang diberikan harus menarik dan menghilangkan keraguan bagi pengunjung, yang mengubahknya menjadi seorang klien. Hingga saat ini tidak ada uang yang telah ditukarkan atau diperbincangkan. Jadi, apakah ini adalah e-commerce? Bukan, ini adalah e bisnis yang memandu para pengunjung.

5. E Commerce juga telah ditetapkan sebagai proses yang meliputi menarik pelanggan, pemasok dan mitra eksternal, sementara e bisnis meliputi internal seperti proses produksi, manajemen inventaris, pengembangan produk, manajemen risiko, keuangan dan lain sebagainya.

Secara keseluruhan, e commerce dapat digambarkan sebagai penggunaan internet dan Web untuk transaksi bisnis. Lebih formalnya, secara digital memungkinkan terjadinya transaksi komersial antara organisasi dan individu.

Di sisi lain, e bisnis dapat digambarkan sebagai proses digital yang memungkinkan proses transaksi dalam perusahaan, melibatkan sistem informasi di bawah kontrol yang kuat. Selain itu, aplikasi e bisnis bisa turun menjadi e commerce ketika sebuah pertukaran nilai terjadi.

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Apakah E-Commerce Menguntungkan?













Tarif internet turun, layanan internet semakin terjangkau, pengguna semakin banyak, dan solusi toko online semakin beragam. Siapkah kita dengan e-commerce?

Pada dasarnya, e-commerce adalah proses transaksi jual beli produk atau layanan secara elektronik (jaringan internet). Proses penawaran yang dilakukan sang penjual ditanggapi oleh para pembeli lewat media elektronik, dan berakhir dengan suatu transaksi, serta perpindahan barang atau penyajian layanan. Salah satu proses yang membuat roda ekonomi terus berputar.

Apakah ini jaminan bahwa e-commerce menguntungkan?


Gampang Dimulai

Untuk memulai suatu toko online hanya dibutuhkan domain, hosting, dan aplikasi untuk menampilkan barang dagangan. Relatif murah bila dibanding biaya sewa ruang yang strategis, seperti di mal atau pasar, apalagi di ibu kota.

Bahkan dengan semakin banyaknya solusi siap pakai, toko online bisa siap beroperasi dalam 24 jam. Gampang dan cepat bukan?

Peluang Lebih Dengan Modal Kurang

Dengan biaya yang relatif murah, peluang untuk memulai usaha jadi semakin besar, meskipun modal masih pas-pasan. Banyak biaya awal bisa ditekan, karena tidak perlu sewa ruang atau hal-hal yang tidak terlalu penting. Dari dapur rumahpun usaha online bisa dijalankan, asal ada sambungan ke internet.

Selain biaya, peluang untuk melayani pelanggan juga menjadi luas. Faktor geografis sudah bukan lagi halangan, karena siapa saja dan di mana saja bisa melihat barang dagangan anda lewat situs toko online.

Melibatkan Lebih Banyak Pihak

Dengan semakin banyaknya pihak yang terlibat, transaksi juga semakin sering terjadi. Sang pemilik toko, butuh bahan untuk pengiriman barang, jasa aplikasi, dan perangkat komputer yang baru. Semua jadi merasakan imbasnya, tidak hanya transaksi terhadap konsumen, tapi juga antar pengusaha. Tentu saja bagi-bagi keuntungan bukan?

Tipe Persaingan Baru

Karena semua punya akses dan peluang sama untuk membuka toko online, modal besar dengan lokasi strategis bukan faktor utama lagi. Begitu juga macam barang dagangan yang tidak perlu dilihat dengan mata kepala sendiri, layaknya elektronik. Asal tahu spesifikasi, harga, dan garansi, pembelian secara elektronik tidak terlalu repot.

Oleh karena itu, timbul persaingan jenis baru. Barang-barang seperti contoh diatas jadi ’sama’ dan hanya berbeda karena harga. Hal ini juga terjadi dengan perdagangan sektor elektronik di Amerika, bahwa keuntungan semakin menipis karena persaingan tak sehat ini. Tidak hanya perlu strategi, tapi juga trik pemasaran baru.

Ancaman Pemain Besar

Kalau peluang terbuka lebar untuk memulai, apakah pengusaha masih bisa bersaing dengan pemain besar, layaknya Amazon? Bukankah dengan daya beli yang begitu kuat, para pemain besar bisa menawarkan harga yang lebih murah?

Apa Pendapatmu?

Peluang semakin lebar, ancaman juga tidak kalah besar. Apakah e-commerce masih menguntungkan?

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Dampak Positif dan Negatif E-Commerce Pada Proses Perdagangan

Electronic Commerce Transaction atau yang lebih di kenal dengan sebutan E-Commerce adalah suatu proses transaksi dagang antara penjual dengan pembeli untuk menyediakan barang, jasa atau mengambil alih hak yang terjadi dengan bantuan media elektronik ( digital medium) dimana para pihak tidak hadir secara fisik. Medium ini terdapat di dalam jaringan umum dengan sistem terbuka yaitu internet atau world wide web. Transaksi ini terjadi terlepas dari batas wilayah dan syarat nasional. E-Commerce mempunyai dampak yang ditimbulkan bagi proses perdagangan.

Berikut ini adalah dampak positive dari E-Commerce pada proses perdagangan :

1. Revenue Stream (aliran pendapatan) baru yang mungkin lebih menjanjikan yang tidak bisa ditemui di sistem transaksi tradisional.
2. Dapat meningkatkan market exposure (pangsa pasar).
3. Menurunkan biaya operasional(operating cost).
4. Melebarkan jangkauan (global reach).
5. Meningkatkan customer loyality.
6. Meningkatkan supplier management.
7. Memperpendek waktu produksi.
8. Meningkatkan value chain (mata rantai pendapatan)

Selain dampak positif diatas ada pula dampak negatif E-Commerce terhadap perdagangan, berikut ini adalah dampak negatif E-Commerce terhadap proses perdagangan :

1. Kehilangan segi finansial secara langsung karena kecurangan.

contoh : Seorang penipu mentransfer uang dari rekening satu ke rekening lainnya atau dia telah mengganti semua data finansial yang ada.

2. Pencurian informasi rahasia yang berharga.

Contoh : Gangguan yang timbul bisa menyingkap semua informasi rahasia tersebut kepada pihak-pihak yang tidak berhak dan dapat mengakibatkan kerugian yang besar bagi si korban.

3. Kehilangan kesempatan bisnis karena gangguan pelayanan.

Contoh : Kesalahan ini bersifat kesalahan non-teknis seperti aliran listrik tiba-tiba padam.

4. Penggunaan akses ke sumber oleh pihak yang tidak berhak.

Contoh : Seorang hacker yang berhasil membobol sebuah sistem perbankan. Setelah itu dia memindahkan sejumlah rekening orang lain ke rekeningnya sendiri.
5. Kehilangan kepercayaan dari para konsumen.

Contoh : Ini karena berbagai macam faktor seperti usaha yang dilakukan dengan sengaja oleh pihak lain yang berusaha menjatuhkan reputasi perusahaan tersebut.
6. Kerugian yang tidak terduga.

Contoh : Disebabkan oleh gangguan yang dilakukan dengan sengaja , ketidakjujuran , praktek bisnis yang tidak benar , kesalahan faktor manusia , kesalahan faktor manusia atau kesalahan sistem elektronik.

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7 Tips and Tricks to Increase Your Adsense Earnings Guaranteed

7 tips and tricks to make your AdSense ad receive more clicks and more profit!

Find out how to deal with a few little tricks to increase your AdSense revenue dramatically ...

The First tip: - Tip #1

Use the proper framework for AdSense. Google AdSense offers you the ability to change the appearance of your AdSense display. It has been shown that AdSense without a framework bring more clicks than AdSense with a frame. Internet users have developed enough savvy to recognizes advertisements on a site immediately.

Once you have a framework for your AdSense ads it "triggers" the users to avoid clicking on the ad.

More often than not, this flags the user to simply ignore it!



An AdSense ad on your website, which has framework results in the visitors doing nothing more than ignoring your banner.

Avoid anything immediately recognized as a advertising. This is particularly true for the when there is a frame outside your text link AdSense ads. Define your settings in the configuration of the AdSense simply the border color with the same color as your site background. Thus, for example: Home White background = white AdSense framework.

The Second - Tip #2
Setting the text color and the color of the hyperlink AdSense ads The case is similar with the color of the text and the link color. If you do not want your AdSense ads to be immediately recognized by visitors. You must define the text color as well as the hyperlink color, just as your home page text and links on the homepage also appear. If that is your hyperlinks to your site are displayed in green so you define the link color in the AdSense ads with the same green color. The same applies to the AdSense text, even this should be the same color of the text.

Try using light grey for both your text and your Google Adsense ADS.

The Third - Tip #3 What is the most efficient AdSense format for use on your home page?

This point can not be quite so easy to define, because ultimately, the AdSense format also must somehow fit into your home page. With great certainty a less efficient AdSense format is the banner 468 x 60!!

This is because this format is the standard format of banner ads, and thus immediately recognized as an advertisement by most internet users.

As mentioned above, today's Internet users have added the banner format 468 X 60 in their memory and immediately recognize it as a banner, even if that includes text ads. Avoid if possible using this banner format in the installation of your AdSense on your site. As one of the most effective banner formats, the AdSense format 336 x 280 is proven to be more effective.

Properly configured and deployed, it is with this format on a homepage that you will see the greatest results. Most people don't filter this out and recognize this as advertising.

The Fourth Tip - # 4 Never build a website based soley on one niche and Adsense.
You should avoid all your Internet revenue being solely based on AdSense. Because what happens when Google internal business policy changes, or your account gets hijacked?

I've been reading a few forums and blogs about Google Adsense tips lately, and thought it would be helpful to consolidate as many as possible in one place without the comments. I've also thrown in a few tips of my own. We start out with some of the basic general stuff and move to the more specific topics later on.....

Build an Empire....?

When you're deciding to become a website publisher you will fall into one of two broad categories:

• Publish 100 websites that each earn $1 a day profit?
• Publish 1 website that earns $100 a day profit?

The reality of it is, most people end up somewhere in between. Having 100 websites does indeed leave with maintenance, management and content issues. But having one website also leaves you open to all sort of fluctuations (search engines algorithm's, market trends, etc).....

You can adapt your plan on the way, but you'll have an easier time if you start out going in the direction of where you want to end up.

  • Would you rather start a soda vending machine business and maintain 100 vending machines everyday?
  • Or would you rather work from the comfort of your home slowly growing and maintaining 100 websites?

It will take time but start with one build it and let it settle for a month or so while you continue creating niche based websites.

You will spend a minimal amount of money and lots of time getting started but.....would you pay $200 a month for 3 months learning a business that will pay you back your initial investment for a continued period of time?

I would happily pay $2000 for a few months to learn a business that could ultimately make me $2000 per month for the rest of my life.....

The secret that will make your AdSense revenues can double. There are ways in which your current AdSense revenue up to 100% or more can increase by a small but effective trick - even the pros use - for the design of your AdSense ads.........

Well ... Do I have your attention?

Tests on my websites have actually shown that this effect is not stunt his misguided and thus the turnover was substantially increase it.

Tip Fifth Tip - #5 Where should the AdSense units to be placed As mentioned above, it is most effective when the AdSense running on your home page text can be implemented.

".....The best so that the text will flow around the AdSense and thus creates a visual layout, as would the AdSense for content on your web site belongs....."

Tip ixth Tip - #6 Now I know how to improve my CTR but how can I improve my earnings? AdSense is one of the best tools you can use to draw dollars to your site. Remember that there is no easy way to make money on Adsense... it takes a lot of work.

".....You can start of by blocking low paying advertisers with Filters......"

Why to loose a visitor for 0.01 cents?

Use Overture or Google Adwords Keywords tool to discover keywords that are less popular with advertisers.

Tip #7 AdSense How many boxes can be placed on a website?

Google allows you to three ad units and one link unit per page. How many should you use?

"....Quite simply, everything you can. You are three ad units and an ad link unit. Provided of course that you have enough text on your home page, it is possible that not all units ads are filled with ads....."

Check after a few days to see whether all the Adsense ads are relevant. You know what AdSense ads bring the most revenue in you're niche.

"......In the Setup menu in Google AdSense, you have the possibility of using your AdSense channels units in groups to capture statistics. This provides Google with a little more focused way to know which groups AdSense better turnover and which are not as likely to be clicked...."

If you want to take things even further you can also...

• Discover what AdSense ads are clicked find the provider of the AdSense ads, or the website on which the advertisement, and find it even more possibilities and partner and sell affiliate products.

For example, if you notice that your Site visitors often ads to click on a particular topic would be also a product that you are on your site can offer, because it seems to be the case that your target audience to a need for this product.

So why not own the product offering as an affiliate and earn more margin than just a few cents with AdSense?

Some Brief History about me....

I've always been extremely eager to learn about all of the ways you can make money from the internet.

There are so many different ways to make money, I'll admit that it can get very overwhelming.

But, if you boil everything down into the one "thing" that is necessary to generate money online - "it comes down to how well you can generate "targeted" traffic to your website."

When I started online, way back in the early 2000s, I owned a aquariam supply related website.

I managed to get my website to the top of Google for the most competitive keywords in the world. Keywords like: salt water aquarium, aquarium supplies, wholesale aquarium supplies

I put ALOT of work into getting my website to the top of Google for those keywords. Why did I spend so much time and effort to try and rank highly for those keywords?

I'll tell you exactly why... Because I knew those keywords would send ALOT of traffic to my site. Back in the day, I thought...

Alot of traffic = Alot of sales.....!

WRONG........

I mean, heck, common sense would tell you that the more traffic you got to your website, the more sales you would make, right?

WRONG ... Back then, I, like most other people, thought that's the way it all worked, or I obviously wouldn't have spent to much time and effort on those keywords.

Let me explain....

While I did have #1 rankings for nearly every single major keyword related to the aquarium supplies industry and it was bringing in over 10,000 visitors to my dinky little website PER DAY, the conversion rate (i.e. the amount of sales I made per visitor) was ridiculously low.

I sold roughly 1 product for every 1,000 people that came to my site.

That's a .1% conversion rate. You heard me right, "point one percent".

If you don't know what a good conversion rate is, let me just say that you should never have below a 1 percent conversion rate, let alone a .1 percent. Getting 1,000 visitors to your site per day takes a heck of a lot of work....

".....If I had to do it all over again, I would NOT spend my time on such broad, competitive keyword phrases like: weight loss. ... only to have such a poor visitor value and very little return for my time and effort....."

I would spend my time ranking for, bidding on, and basing my entire business on keywords that are already 100% proven to convert visitors into buyers....

Because, let's face it, we want people to come to our website and BUY our stuff. We don't want people visiting our site if they're just going to leave, right....?

There are two major problems that online marketers have, and they are:

They focus on extremely broad keywords that just bring a lot of random traffic to their websites. They don't know how to properly research their market to find which people are buying what they're selling.

Because you've read up to this point, problem #1 should no longer be a sticking point for you. It can lead to a lot of extra work, with very little results.

"......In fact, in my case, it was downright depressing to have 10,000 daily visitors, only to make 10 sales a day. I had imagined that when the day came that I had 10,000 daily visitors, I'd be sitting on the beach somewhere, sipping margaritas :-) and that obviously didn't happen...."

So, at this point, the only problem that remains is not knowing how to properly research a market or niche, to find exactly which people are buying what you're selling.

Well, guess what......?

Even though it took me 3 years of my life to come to grips that in order to make a heck of a lot of money on the internet, you absolutely have to focus on very specific, targeted keywords...

I finally learned, and because of this, I've been able to help thousands of other achieve the type of online success I've been fortunate enough to have.

I want you to visit my website for more tips. l show you exactly which keywords you should focus on, to literally triple or more, the amount of money you make from your online business

.


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Tips and Tricks - Google Adsense

Every single website and its owner have the opportunity to make some great money by displaying Google Adsense ads on it. Although many webmasters are making a nice income with these ads, many aren't. Every single website and its owner have the opportunity to make some great money by displaying Google Adsense ads on it. Although many webmasters are making a nice income with these ads, many aren't. Many people say that all you have to do is put up a website and you'll be making over $100 a day with Google Adsense. It does sound simple and it is, but you will need to optimize your site so that you do generate more and more clicks on the ads that are sitting on your site.



The first thing that you need to do is to Place the Google Adsense ads in the right spot of the page. This will determine how much money you will make each day. It is very important that you place the ad at the top of the page (above the fold) on your website in order to get the most clicks. What this really means is that you will want to place the Adsense code that Google gives you high enough on the page so that your visitors do not have to scroll down to see the Google ads. If you choose to have the ads right at the top above everything else then do that. By placing the Google Adsense ads at the top of your website above the fold, there is a greater chance that people will click on the ad, which will help your site generate a higher click through rate also known as CTR. The reason for this is because the majority of your visitors will not scroll down the page and look at it.
A lot of the time, people look over the top part of the page without worrying about scrolling down. The way you blend the ads with the rest of your page can determine if the ad is visually appealing or not. It is very crucial to make the Google Adsense ads look like your site and not another ad. You can do this by making the font and color of the ad's text similar to the rest of the page. I also recommend that you blend the background of the ad with the background of your page. It should basically have the same color. Google gives you the option to go into your account and customize your ads in different fonts and colors. This will help you blend the ads to your site. Make sure that you don't use the banner ads on your site because this will decrease your click through rate.
People who visit your website usually try to avoid any banner and picture ads that they see. If you want to increase your click through rate, you will want to add text ads. Google gives you that option so use it.
Here are some other small tips to increase your Adsense income:

1. Google has confirmed that using the 336x280 rectangle ad block size does have the highest click through rate. Using this ad size will increase your click through rate and the income that you generate.

2. Using a blue underline for the links can also improve your click through rate. This allows the ads to actually stand out and look clickable.
If you follow the advice given above, you can improve your CTR and make more money with Google Adsense.

source : http://www.articlesbase.com

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